The Stream Of Consciousness

Designers from Israel, Kuwait, Lebanon, Palestine, Qatar, Iran Under the theme the Casbah, Designers in the Middle presents Stream of Consciousness, shaped organically by flexible thinking, by tolerance and by trust. Our stream of consciousness, a group brain storm, reflects commonality on the same cerebral highway, inspired by the heritage of the Levant, as well as multiple life experiences the region of the Middle East has to offer. A collective interior monologue can be heard through the free-thinking visual narratives - that of nomadism, craft, tradition and diversity.
A Casbah is an “Old City”, enclosed, walled, where citizens meet to work,
to do business, to trade and to play, and where nomadic storytelling is told and where playing together creates a dialogue, stimulates the mind, and sees similar spoken languages using similar codes. Boundaries and walls were not conceived for artists, designers and makers, and can create limitations. Our cast has had to work remotely, but in unison, because of the nature of Designers in the Middle, and all have been inspired and challenged by an unfamiliar material and a limit on material, as part of the process. Our Casbah exists within a world experiencing dynamic shift, and which forms a new global paradigm.

The different pieces explore the precise geometry of the ‘old city’, and how the Casbah and its associations with co-existence and harmony has contributed in shaping the Middle East region and its modern architecture.
— Devinder Bains, Harper’s Bazaar Arabia

Theme: The Casbah

Shaped organically by flexible thinking, by tolerance and by trust. Our stream of consciousness, a group brain storm, reflects commonality on the same cerebral highway, inspired by the heritage of the Levant, as well as multiple life experiences the region of the Middle East has to offer.
A collective interior monologue can be heard through the freethinking visual narratives - that of nomadism, craft, tradition and diversity.

The Stream of Consciousness

The term, can be translated to a design process, a brain storm. In Stream of Consciousness, we wish to tell a story.
In our story, we share the cultural background which is imprinted in our daily journey and we express it as a visual narrative.

The collective from the Levant and Middle East, Designers in the Middle, finds common ground in reimagining the everyday, from language to table tennis.
— Alex Matchett, Culturall

The visual identity


Two pavilions are dedicated to borderless communities.
Designers in the Middle draws together six designers from the Middle East and North African region exploring concepts of nomadism, craft, tradition and diversity. Each has been asked to design an object, piece of furniture or accessory to use at home inspired by the theme of the Casbah.
— The design edit

Credit:

Curators: Rona Meyuchas Koblenz & Suzanne Trocme’
Creative director: Rona Meyuchas Koblenz
Head products production and Head Design: Rona Meyuchas Koblenz
Head event production: Kirsteen Martin
Visual Identity: Nawal Arafat
Videos & products photos: Dylan Drake
Exhibition Photos: Mark Cocksedge
Soundscape: Conor Rowlan
Material Sponsor: Finsa UK
Supported by: Ziser London, illumination works
Manufacturing partners: CNC projects, Boano Prismontas
Communication: Caro communications

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